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info@requejoconsulting.com

William Hernandez Requejo
Requejo Consulting, Inc.
19800 MacArthur Blvd. Ste. 1000
Irvine, CA 92612

Tel: 949 660-0211




 


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


ADVISORS

John Graham

Professor of Marketing & International Business, UC Irvine Graduate School of Management

John L. Graham is presently Professor of Marketing and International Business at the Graduate School of Management, University of California, Irvine.  During 1994-95 he served as Associate Dean.  During 1996-97 he was a Visiting Scholar at the Georgetown University School of Business and in 1991-92 he was Visiting Professor at the Madrid Business School in Spain.  From 1979 to 1989 he was Assistant, then Associate Professor at the School of Business Administration at the University of Southern California.  He received his doctorate in business administration (with a minor emphasis in cultural anthropology) from the University of California, Berkeley.  Prior to his doctoral studies he worked as a market analyst for Solar Turbines, Inc., a subsidiary of Caterpillar Tractor Co.  Graham is also a veteran having served four years as an officer in the U.S. Navy Underwater Demolition Teams.

Graham's primary professional interests regard international business negotiations.  He has completed studies on negotiation styles in the United States, Japan, Canada, Mexico, Brazil, Taiwan, Hong Kong, The Peoples' Republic of China, South Korea, the Philippines, France, Germany, the United Kingdom, Norway, Russia, the Czech Republic and most recently in Vietnam.  Funding for his research has been provided by the Marketing Science Institute, Ford Motor Company, the USC Faculty Research and Innovation Fund, the U.S. Department of Education, and Toyota Motors USA.  With James Hodgson and Yoshihiro Sano he has written two books, Doing Business with the New Japan (Rowman & Littlefield, 3rd edition 2000) and American Negotiating Techniques (Toyo Keizai Simpo Sha 1987).  With Taylor Meloan he has edited Global and International Marketing (Irwin 1995, 2nd edition 1997).  With Philip Cateora he has written the 10th through 12th editions of International Marketing (Irwin/McGraw-Hill 1999, 2002, 2005).

Graham has also published more than fifty articles and chapters in academic and management journals and books including the Harvard Business Review, the Sloan Management Review, the Columbia Journal of World Business, the Journal of Marketing, Marketing Science, the Journal of Consumer Research, the Journal of International Business Studies, Negotiation Journal, Strategic Management Journal, and the Journal of Higher Education. His 1994 paper in Management Science received a citation of excellence from the Lauder Institute at the Wharton School of Business.  A portion of his article, " A Hidden Cause of America's Trade Deficit with Japan" (CJWB, Fall 1981), was read into the Congressional Record by Congressman D. K. Bereuter of Nebraska, May 6, 1982.  He has written several articles for the Los Angeles Times, the New York Times, and La Opinion; and his research has been the subject of articles published in Smithsonian (January 1988), the Chronicle of Higher Education, and the Los Angeles Times.  Numerous interviews have been aired on broadcast media (local, national, and international) including NBC Nightly News and the BBC.

Finally, Graham has provided consultation and presentations to executive groups at several corporations and institutions, including Toyota Motor Sales, Latham and Watkins Attorneys, Los Angeles Junior Chamber of Commerce, COMEX Group (France), Educational Testing Service, TransAmerica Corporation, Small Business Administration,  Korea Investment and Finance Corporation (Korea), Foreign Service Institute (U.S. State Department), Port of Los Angeles, Kiwanis International, Honeywell Corporation, Dalian Institute of Technology (China), Esterline Company, Hyundai Motor America, Ford Motor Co., AT&T, Rotary International, Prudential Insurance Company, Young Presidents' Organization International University, Intel Corporation, the United States Trade Representative, Rockwell International, Allergan, the United States Institute of Peace, Ho Chi Minh Univeristy of Economics (Vietnam), International Research Center for Japanese Studies (Kyoto, Japan), School for Advanced International Studies at Johns Hopkins, and the Harvard University Program on Negotiations.

Dean Yoost

Partner, PricewaterhouseCoopers, Global Oversight Board

Mr. Yoost has been a partner with PricewaterhouseCoopers for almost twenty-two years, serving in two regions, and in a variety of client service and senior leadership positions.  He currently participates in the firm’s global governance as an elected member of PwC's nineteen-partner Global Oversight Board, the most senior group of partners in the firm, as well as leading the Orange County office, and the West Region’s Financial Advisory business.  During his career, Mr. Yoost spent fourteen years living and working in Japan and China He was responsible for the establishment and development of two of the firm’s non-attest businesses in Japan , the consulting business in Taiwan , and supported the Chairman of PwC China as his Deputy in the establishment of the PWC China practice.  Mr. Yoost also served as the firm’s U.S. liaison partner to South Korea, Taiwan and the Philippines.  
 


 

 

 

 

 

 

 

 

 

 

 

 


 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

       
 

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